Design Tip Tuesday
Rose Bock
Feb 2, 2021
1 min read
Create a persona for your brand to help guide decision making.
Who is your ideal client or buyer?
Consider their age, likes & dislikes, priorities, & their style.
What does their home look like?
Where do they live?
Give them a name and continually ask if they would like this new idea, post, product, or frequency of communication.
Well written and easy to digest, which is honestly rare for a topic like this one. I think the part about avoiding common mistakes will save people a lot of wasted effort. I expanded on a couple of these points in my own write-up over at dolomite-finance.net recently.